Holiday retail shopping behavior statistics - Think with Google

During the holiday season, more than 30% of shoppers have shopped with a retailer they have never purchased from before. Google/Ipsos, U.S., Omnichannel Holiday Study, Nov. 1–28, …

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Holiday Retail Shopping Behavior Statistics - Think With Google

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During the holiday season, more than 30% of shoppers have shopped with a retailer they have never purchased from before. Google/Ipsos, U.S., Omnichannel Holiday Study, Nov. 1–28, …

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Holiday Shopping Behavior Statistics - Think With Google

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Get more holiday shopping data on Think with Google. ... In the 2022 holiday season, U.S. consumers spent over $47 billion in retail (excluding auto, grocery, and restaurants) in the two …

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Are You Paying Attention To Holiday Shopping Behavior? - Think …

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Emily Eberhard / September 2018. Today, 76% of U.S. holiday shoppers over 18 use three or more channels. 1 That’s a huge number of people searching on their smartphone, visiting a …

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Holiday Shopping Statistics By Year (2024): Sales Data & Behavior

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Nov 29, 2023 · In 2022, U.S. holiday spending totaled $936.3 billion, up 5.29% YoY. Retail sales over the 2021 winter holiday shopping season totaled $886.7 billion. Holiday season retail …

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4 Holiday Shopping Trends Brands Should Leverage, According To …

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Nov 16, 2023 · According to a Mastercard analysis we ran with BCG from October 2022 through January, 46% of U.S. consumer holiday spending occurred between Cyber Monday and …

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Guide To Holiday Retail Shopping & Consumer Spending [DATA]

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Apr 23, 2024 · US retail mcommerce holiday season sales grew 14.5% to reach $125.60 billion in 2023, over half (50.6%) of total holiday retail ecommerce sales, per a February 2024 …

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FAQs about Holiday retail shopping behavior statistics - Think with Google Coupon?

How did retail and supply chain disruptions affect holiday shopping and spending patterns?

From 2020 to 2022, retail and supply chain disruptions influenced holiday shopping and spending patterns. In 2022, U.S. holiday spending totaled $936.3 billion, up 5.29% YoY. Retail sales over the 2021 winter holiday shopping season totaled $886.7 billion. Holiday season retail sales increased 14.1% year-over-year (YoY) in 2021. ...

How are consumers approaching holiday shopping this year?

To get a read on how consumers are approaching holiday shopping this year, we conducted a survey of 1,082 U.S. adults. Holiday shoppers are planning to get an extra-early start this year. Consumers plan to split their holiday shopping about 50/50 between in-store and online shopping. Above all else, consumers want free shipping for the holidays. ...

Are shoppers more motivated to finish holiday shopping in December?

In December, shoppers are more motivated than ever to finish holiday shopping. Last year, the average US shopper still had 50% of their shopping left to do after "Cyber 5." Gen Z-ers had even more left to complete than other generations. By January, consumers can now shop for their own enjoyment and less-so out of gift obligations. ...

Are holiday shoppers asking brands for assistance?

According to Think with Google, 76% of U.S. holiday shoppers over 18 use three or more channels for shopping. This means that a large number of people are searching on their smartphones, visiting retailer sites, or going into stores to discover new brands and products or rediscover old favorites. Therefore, holiday shoppers are effectively asking brands for help in various ways. ...

How much do you spend on holiday shopping?

Most holiday shopping is for gifts for family, friends, and co-workers. Holiday shoppers who made purchases over the 5-day Thanksgiving holiday weekend, (also known as Cyber Week or Cyber Weekend) spent an average of $301.27 each. Up to 49% of shoppers who buy holiday presents make purchases on Black Friday. ...

How do consumers plan their holiday shopping?

Starting in July, consumers are deliberate, thoughtfully planning their holiday purchases and wishlists. From October to November, they’re deal-seeking, hunting for deals and prioritizing quality and value. By December, they become determined to complete their shopping ahead of the holidays and are using all days and resources to get it done. ...